Overview
In 2021, I left RetailMeNot to help Snagajob reimagine what it means to help hourly workers find jobs they love. As a Staff Designer and the strategic UX lead over the Marketplace and Search areas of the worker experience, I collaborated with designers, researchers, product managers, engineers, and key stakeholders to drive solutions that met business and user goals.
I led discovery to redesign employer profile pages and surface the content most relevant and important to job seekers, then took the MVP solution through to production.
Through research, co-creation workshops, personas, and stakeholder interviews, I crafted our Job-Seeker Experience Map as a tool to guide current and future product strategy.
Developed new content strategy and templates for job search emails that saw over a 20% increase in open rates and a 10% increase in CTR.
Based on qualitative and quantitative user research, I designed the proof-of-concept and MVP for a guided search flow that will jumpstart the job-seeker process and offer relevant discovery of new opportunities (the MVP will soon move into development).
Case Studies
Because work is still in development, please contact me to see case studies and work samples.
